Senior Analyst, Digital Measurement | Optimization
Arc Worldwide, an affiliate of Leo Burnett (Chicago, Illinois)
Description:
Senior Analyst, Digital Measurement | Optimization Team
Arc Worldwides is looking to fill a Senior Analyst, Digital Measurement position within the Optimization Team. We are looking for individuals who combine strong analytic abilities and effective communication skills to improve Client database-driven initiatives.
Arc Worldwide
Arc Worldwide, the marketing-services partner of Leo Burnett Worldwide, offers a world of opportunity for creative, passionate people who want to help us shape the future of marketing Arc delivers inspired marketing solutions to a blue chip client roster and were part of Publicis Group, the worlds 3rd largest communications group. Our clients include: McDonalds, Allstate, Coca-Cola, and Purina. As a member of the Arc Worldwide team, you'll have the opportunity to make an impact on a wide array of marketing practices, share ideas with some of the best minds in the business, and meet creative and professional challenges.
Optimization Practice
The Optimization Practice works in partnership with Clients as well as other Agency counterparts (e.g., Account Management, Planning, Creative, Production) to measure and optimize our clients advertising and marketing.
Typical deliverables from our team include:
Strategy & Planning
Reporting, Analytics, and Measurement
Modeling, Segmentation, and Forecasting
Analytic Tools and Innovation
Requirements
Bachelors Degree in an analytic-focused field (e.g. statistics, engineering, social sciences, economics). An advanced degree is a plus.
Strong quantitative problem-solving skills.
Strong communication and interpersonal skills.
At least 3 years of experience in a related field such as database marketing, campaign management, and data analysis is a plus.
Experience using data analytic tools (e.g. SAS, SPSS, SQL, Cognos).
Arc Worldwides is looking to fill a Senior Analyst, Digital Measurement position within the Optimization Team. We are looking for individuals who combine strong analytic abilities and effective communication skills to improve Client database-driven initiatives.
Arc Worldwide
Arc Worldwide, the marketing-services partner of Leo Burnett Worldwide, offers a world of opportunity for creative, passionate people who want to help us shape the future of marketing Arc delivers inspired marketing solutions to a blue chip client roster and were part of Publicis Group, the worlds 3rd largest communications group. Our clients include: McDonalds, Allstate, Coca-Cola, and Purina. As a member of the Arc Worldwide team, you'll have the opportunity to make an impact on a wide array of marketing practices, share ideas with some of the best minds in the business, and meet creative and professional challenges.
Optimization Practice
The Optimization Practice works in partnership with Clients as well as other Agency counterparts (e.g., Account Management, Planning, Creative, Production) to measure and optimize our clients advertising and marketing.
Typical deliverables from our team include:
Strategy & Planning
Reporting, Analytics, and Measurement
Modeling, Segmentation, and Forecasting
Analytic Tools and Innovation
Requirements
Bachelors Degree in an analytic-focused field (e.g. statistics, engineering, social sciences, economics). An advanced degree is a plus.
Strong quantitative problem-solving skills.
Strong communication and interpersonal skills.
At least 3 years of experience in a related field such as database marketing, campaign management, and data analysis is a plus.
Experience using data analytic tools (e.g. SAS, SPSS, SQL, Cognos).
